We only collect data that is necessary to provide you with search results. We don’t use your search data to personalize advertisements elsewhere.
Customize your online experience by opting in (or staying opted out of) personalized search results. We will always ask for your consent before enabling personalized results and advertising.
Many tech companies collect and use personal data from your interactions across different platforms. We don’t compile your data in order to create a personal profile.
We protect your searches from potential eavesdroppers with a securely encrypted connection. This way we make sure that nobody between you, us and our search partners can see your searches.
From September 2023, we will be gradually rolling out our new unique search offer. This will happen over several months and won’t apply to everyone at the same time. This means that when you search through Ecosia, we work with either Microsoft Bing or, with your consent, Google to provide you with search results and ads. In order to do this, we automatically collect data required by search partners to prevent bot attacks and ad fraud - which includes your IP address and search terms.
For a growing number of users we can now provide Google results and advertisements. In order to supply these results and ads, Google requires a cookie to be set on your browser and access to your device’s local storage to store information. We will ask for your consent before doing this and if you do not agree, we will provide non-personalized results from Microsoft Bing.
In order to provide non-personalized Microsoft Bing results and ads, we are contractually obliged to implement Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, as well as sharing your IP address and search terms. This behavioral data is captured in individual search sessions and is not tied to a user profile unless you consent. The processing of this data is necessary for the provision of our service. Although Ecosia does not use this information, it is used by Microsoft Bing for site and advertising optimization, as well as fraud protection. For more information about how Microsoft collects and uses your data, visit Microsoft’s privacy statement and Microsoft Clarity documentation.Microsoft Bing does also offer personalized search results and ads. This service requires a cookie to be set on your browser which creates a personal profile. We will ask for your consent before enabling this and you can change your choice at any time in your cookie preferences. More information on cookies and how to take control of your preferences can be found in the “What about cookies?” section.
We only collect and process data that is necessary to provide you with the best search results (which includes your IP address, search terms and session behavioral data). Beyond this, we will give you the choice to consent to the collection and sharing of data, and you will always have the right to opt out of that at any time. We don’t collect any further data from third parties.
For instance, we are interested in the relevance of our social media advertising. This helps us run the right advertising campaigns on the right platforms. We never let those platforms know your search terms and we only share whether you are still searching with us or not. We only do so with your consent and you can remove that consent at any time.
We only allow connections to our search engine over a secured SSL/HTTPS connection. This way no one between you, Ecosia and our search partners can secretly listen in on your searches. We use Digicert, one of the largest and most trusted SSL certificate authorities, to generate and manage our SSL certificates.
Ecosia’s servers are located around the world in order to provide a fast response no matter where you are. When you perform a search on Ecosia, your request will generally be routed to the server that is geographically nearest to you. That means, for example, if you are located in Germany your search traffic likely will remain within Germany. In any case, Ecosia is based in the European Union and therefore adheres to the world’s strictest privacy regulations.
We need to collect your IP address and search terms in order to provide search results and advertisements from our search partners. We are also contractually obliged to implement Microsoft Clarity when you search and receive Microsoft Bing results. This is used to capture how you use and interact with our website through behavioral metrics in an individual search and is not tied to a personal profile without your consent. This processing is necessary for the provision of our service and thus for the fulfillment of our terms of service (Art. 6 para 1 lit. b GDPR).
We, and our search partners, use your IP address to protect our service against spammers trying to conduct fraud or to up-rank specific search results. If too many search requests are coming from the same IP address, this is an indicator of bots at work and we might send you a CAPTCHA, or stop serving results to that IP address for a while. Your IP address is considered “personal data”. Therefore, we and our search partners are mindful of it and have set deletion periods when your IP address will be erased. Internally, we anonymize your IP address after a maximum of 7 days. Microsoft will anonymize your IP address after 6 months, and if you consent to receive Google search results, your IP address will be anonymized after 9 months. For more information on how our search partners handle your data, please see their privacy statements linked below.
Additionally, we collect anonymous data to help identify and fix bugs and issues in Ecosia products and services. This non-personal data includes log data for example, collected by our servers, or data related to program crashes and exceptions.
A cookie is a small text file that the website you visit sends to your computer. We use essential cookies to ensure that Ecosia functions correctly, for instance in which language you want the menu to be displayed. These cookies cannot be rejected.
We implement Microsoft Clarity when you search and receive Microsoft Bing results. This is used to capture how you use and interact with our website through behavioral metrics in an individual search and is not tied to a personal profile without your consent. This processing is necessary for the provision of our service.
We also use non-essential cookies, but only if you have consented to them. These cookies help us to offer additional services, improve our ads on social media and identify where we need to improve our answers. They fall into the following categories:
To help us better understand how you use Ecosia, which features are most helpful for you and what we can improve. This information is all completely anonymous and cannot be used to identify you.
To allow you to give feedback about Ecosia and our features. They also let us show you occasional notifications about updates from Ecosia or climate related content we think is specific to your interests.
To allow us to show you better, more personalized results to make your search experience smoother.
For a growing number of users, we are now able to provide Google results and advertisements. In order to do this, Google sets a cookie on your browser and will access the local storage on your device to store information. This cookie helps Google to improve their advertising and maintain the security of their systems. This data is anonymized after a set period of time by removing part of the IP address (after 9 months) and cookie information (after 18 months). If you do not enable personalization of ads, you may still see ads based on factors such as your general location from your IP address and your browser type.
With your consent, we implement code provided by our search and advertising providers (Google or Microsoft Bing) on our site, for example pixels or web beacons, that allow our partners to place or read a cookie on your browser. This enables them to collect your IP address and information about your visit when using our site and clicking through to further sites. This may be used by our partners to build a profile of your interests and show you more relevant ads. If you do not accept these cookies, you will receive non personalized ads. Google anonymizes data collected after the period outlined above. Bing anonymizes your IP address after 6 months and any cookie IDs after 18 months. For more information please review Microsoft and Google’s privacy statements linked below.
We will always ask for your permission through our cookie management tool before setting any cookies beyond those that are essential to provide and maintain our service. You have the option to revoke or amend that consent at any time.
We partner with Microsoft Bing and Google to deliver search results. To avoid eavesdropping from anybody else, we only allow connections to our search engine over a secure SSL/HTTPS connection.
We will never share your searches with anyone except services that are directly involved in answering your search request, like Google and Microsoft Bing. Please find more information in their privacy statements below:
Ecosia provides options for performing searches on various third-party websites via the “More” dropdown, the “Maps” tab, and the Ecosia Search Tag feature. Please be aware that we can’t influence how third-party websites track you once you have followed a link.
Also, be aware that your browser may store your browsing history and therefore record the pages you visited as a result of a search or your chat conversations (if using our chat vertical). There is a function in your browser to erase that history.
Your IP address and search terms are automatically shared with our search partners, Microsoft Bing or Google, when you search. We are also contractually obliged to implement Microsoft Clarity to capture how you use and interact with our website through behavioral metrics. Although Ecosia does not use this information, it is used by Microsoft Bing for site and advertising optimization, as well as fraud protection.
Over the coming months, users will gradually get options to personalize their search feed. We will always ask for your consent if your choices would require additional personal data to be shared. With your consent, our search partners will collect more information from you as you search via cookies and other technologies.
For more information on how our search partners will use your data and how to take control of your data, please use these links:
Ecosia advertises on social media and we do feedback anonymous metadata to those companies. More concretely, we tell them whether someone who clicked on our ad actually downloaded our app and searched with us. This helps us to fine-tune our marketing campaigns. This only applies to users who have chosen to be active on these platforms and who have given prior consent. If you want to revoke your consent there or find out more, please use the following links:
You can read more about how we work with third parties in the fine print further down this page.
Like other search engines, we display advertisements next to our search results. When you click on these ads we earn revenue, which we reinvest into climate action. These ads are provided by either Microsoft Bing or Google, though we will ask for your consent before providing advertisements from Google. If you do not provide consent to receive Google results and advertisements, you will receive results and advertisements from Microsoft Bing.
We only collect what is required to be able to provide search results and ads from our search partners (Microsoft Bing and Google).
There are only a few search engines with their own web index - for example Google, Bing, Yandex, and Baidu. Most other general web search engines cooperate and share data with these companies in some form. We currently work with Microsoft Bing and Google and are very transparent about what we share with them.
Currently, alternative search engines cannot provide perfect protection of your search data, because other parties – like your network provider or browser for example – might still be able to access some of your data. For an added layer of privacy, we would recommend checking out security tools like VPNs and services like TOR.
We use a self-hosted, safe, and fully encrypted web analysis tool that, by default, tracks anonymous data collected through essential cookies (including the type of device you’re using to search or whether you have our extension installed). With your consent, we acquire additional usage data through cookies. You can choose to consent through the cookie management tool and you can revoke this consent at any time.
Since we do not store any personal data, we also do not (and cannot) sell your data nor do we purchase data from other parties.
We work with third parties for specific reasons outlined below. Where appropriate, we place a proxy server between us and third parties to ensure that no personal information is shared with them.
We partner with Microsoft Bing (Microsoft Corporation, One Microsoft Way, Redmond, Washington 98052, USA) and Google (Google LLC, 1600 Amphitheatre Pkwy Mountain View, California 94043-1351, USA). We maintain our feed with Microsoft Bing through a commercial relationship with System1 (System1 OpCo, LLC, 4235 Redwood Avenue, Los Angeles, California 90066 USA). We do not share any personal data with System1, we only share aggregated data to maintain and improve performance. We partner with Microsoft Bing and Google for the performance of a contract within the scope of the services offered by us (Art. 6 para. 1 lit. b GDPR). If data is transferred to the USA as part of the use of our services, this is done on the basis of the standard contractual clauses of the EU Commission. Both providers are certified under the EU-US Data Privacy Framework (see links below).
To improve our browser apps, we collect usage statistics such as the name of the device, its manufacturer, model, operating system number and app number or SDK version. We don’t use device specific identifiers. Instead we use our own client defined identifier. To measure the success of ad campaigns, we link this identifier to Google Play’s Install Referrer on Android or use Apple’s privacy focused SKAdNetwork on iOS. These are anonymous and protect your privacy.
We use a 3rd party service called “App Center” to collect and analyse crash reports of our Android app. This includes data that helps us fix bugs, such as app number, device model, and operating system.
For more information on how “App Center” handles your data, see Microsoft’s Privacy Statement.
To plant more trees, we use external ad platforms to reach new users. When a new desktop user installs the Ecosia extension, they see a page that pings a notification of the installment back to our advertising platform. To protect the privacy of your queries this page is not connected to our search service. This page allows us to know which ads helped us plant trees, and we can stop spending money on those that don’t. We regularly test new platforms and remove those whose services are not effective. Currently, we are using, or planning to test,Google Ads, Apple’s App Store, Facebook, Microsoft Bing, Twitch and TikTok.
We never share your search data with ad services. You can see how much we spend on spreading the word in our monthly financial reports.
You have the following rights with respect to your personal data:
In relation to the General Data Protection Regulation (GDPR), the organisation responsible is:
Ecosia GmbH, Gerichtstraße 23, 13347 Berlin, Germany
Our Data Protection Officer can be contacted at firstname.lastname@example.org or our postal address with the addition of "data protection".
Last modified: August 31st, 2023